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Here's the First Branded Mannequin Challenge Video That's Really Worth Watching
A few brands and agencies have tried the Mannequin Challenge, but here's one that has a powerful and compelling message to impart. The video below is set to Sremmurd's "Black Beatles." In keeping...
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Coolest Agency Product of the Day: This Reactive, Ready-to-Use, Modular...
The inventors at Breakfast have been busy, and their newest toy is ready for market. The Brooklyn-based agency and product design shop—once described as a team of "hardware hackers"—today is launching...
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Snowmen Migrate North to Colder Weather in Quirky Mockumentary About Climate...
In the meadow, we can build a snowman … can't we? Rising temperatures resulting from climate change can put the kibosh on such seasonal fun. And more important, increasing heat threatens all manner of...
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Cheetos Has a 2016 Winter Fashion Collection for Those Who Can't Get Enough...
Cheetos seems to have figured that if you're wearing their product anyway, they might as well make a wearable collection. Chester Cheetah himself is said to have designed a new winter fashion line...
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Minute Maid Opened a Store for the Holidays Where You Can't Buy Anything at All
Parents, man. Whatever they do, they traumatize you. That's just something we like to say in hard times. But parenting is obviously a job best characterized by improvisation, one constantly learned...
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Napoleon Dynamite Stars Reunite in Burger King's Stupidly Charming Ad for...
If you're going to talk about tater tots, you might as well get the stars of Napoleon Dynamite to do it. Yes, the cult film debuted over a decade ago (2004, to be exact) but there probably hasn't been...
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If You Cooked Up TV Shows in a Kitchen, It Might Look Like This Crazy,...
One reason people go for over-the-top (OTT) services like Netflix is you don't have to worry about channels anymore. You can just run it and have this broad array of awesome content at your...
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Netflix Made a Gilmore Girls 'Binge Candle' That Smells Different as You Burn...
You can binge watch or binge read. And now you can even binge smell! Check out the Binge Candle, created by Netflix (with help from TBWA\Chiat\Day) to help promote the Gilmore Girls revival. There are...
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Sonos Embraces 'Subway Therapy' After Its Ads Threaten to Displace the Sticky...
For those in New York City grieving the results of the presidential election, the "Subway Therapy" wall of sticky notes inside New York City's Union Square station has been a source of solace and...
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Holiday Movies 2016: All The Films to See This Month, and How They're Being...
Harry: "Every year I just try to get from the day before Thanksgiving to the day after New Year's." Sally: "A lot of suicides." Yeah, it's a stressful time of year. Many of us are dealing with extended...
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This Gym's Reserved Parking Spots for Members Are the Farthest Ones From the...
Parking a few steps from the gym door is kind of like ordering a cheeseburger and a diet Coke. Isn't it? Anytime Fitness won't dictate where its members leave their wheels, but the international 24/7...
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Can You Figure Out the Mystery Inside This Remarkable Ad About High School Love?
Here's a pretty amazing ad from BBDO New York, with a mystery at its core. At the outset, we meet Evan, a high school kid who can't wait for summer break. He's so bored that he begins etching words...
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Cards Against Humanity Spent $100k to Dig a Giant, Pointless Hole in Holiday...
In one of the more nihilistic brand stunts ever performed, the card game Cards Against Humanity raised $100,573 on Black Friday and spent the money digging a huge, pointless hole in rural Illinois....
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Pitch Made Its Annual Holiday Cookies, Topped With the Key People and Moments...
O.J. rules the Emmys, Britain leaves the European Union, Beyoncé reinvents the music video, and Ken Bone captivates the country (as do Chewbacca Mom, Ryan Lochte, Melania Trump and Pokemon Go). Those...
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Fisher-Price Makes Toys for Sensitive Boys in SNL's Latest Darkly Comic Fake Ad
For some kids, typical toys just don't cut it. There isn't a section of Fisher-Price's website dedicated to introspective children who are, as Saturday Night Live puts it, "just sort of waiting for...
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Microsoft Seeks Unity This Holiday by Gathering Activists of All Stripes for...
It's been a divisive year. In the interest of making unity a thing again, Microsoft just released "The Art of Harmony," an uplifting piece of work that features real people, from a diversity of...
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Burger King's Ridiculous Christmas Sweater Puts a Burning Yule Log on Your...
Why turn on the TV for a yule log fire when you can just look down at your stomach?read more
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Netflix Made Its Own Mr. Bear That Turns On Fuller House Season 2 When You...
Netflix has teamed up with Pittsburgh-based digital agency Deeplocal again to create an open source connected device for the holiday season. No, it's not another pair of socks.read more
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Ford Cleverly Uses Vertical Video to Demonstrate Its Blind Spot Capabilities
Thanks to Snapchat, vertical video is now how young people—and thus, ad people—do mobile video. But there are always moments in a trend when an advertiser doesn't just follow along, but breaks it down...
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Things Aren't as Simple as They Seem in This Sweet Ad About a Kid's Star Wars...
When a kid wants to wear the same thing to school every day, there's always a reason. And that reason is rarely something easy to put into words. Is it comfort? Security? A desire to stand out—or hide...
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