The 14 Most Important Things TV Execs and Insiders Learned in 2024
It would be an understatement to say that the TV industry has changed a lot in the past year. From increasing consolidation, plummeting upfront prices, and an ongoing fight over sports rights,...
View ArticleThe Year in Weather: The Weather Channel and Fox Weather Enjoyed Significant...
2024 had its fair share of weather events that received top billing over newsier topics like politics, the economy, business, sports, and entertainment. Hurricanes dominated the news cycle, with three...
View ArticleADWEEK Reporters Share Their Favorite Stories of 2024
"Well, 2024 sure has been a year" seems to be the prevailing sentiment. Well, we're setting the negativity aside because even if everything didn't break our way this year, the great thing about being...
View ArticleTinder Takes on the Skeptics, Claiming Dating App Fatigue Is ‘Overstated’
Dating apps have gotten a bad rap lately, so Tinder is taking on the skeptics with playful ads that flip the script on negative narratives about modern dating. Tinder has unveiled the latest chapter of...
View ArticleHere Are the Ads That Made Creatives Jealous in 2024
This story was previously published at an earlier date. Jealousy, when it comes to envying the great work of others, is not to be frowned upon. Instead, let's celebrate. ADWEEK's annual Jealous List...
View ArticleNews Insiders Pick 2024’s Most Historic Moments: ‘The Year of Trump’
We've arrived at the final Friday of 2024 and as Tom Lehrer so aptly put it decades ago--that was the year that was. But TVNewser suspected that news industry insiders probably had more to say about...
View ArticleAgencies Need Teams, Not Departments
Twenty-seven. That's how many times I offered a brilliant freelance creative director a full-time job when I was chief creative officer. Twenty-seven times, they said no. It drove me crazy. They...
View Article1 In 4 Marketers Say the US Election Outcome Has Changed Their Marketing...
No story permeated American life more in 2024 than the presidential election. Now that the election is over, 28% of ADWEEK readers said the outcome has changed their company's marketing strategy....
View Article10 Ads That Struck a Cultural Nerve in 2024
This article was originally published Dec. 18 For better or worse, people had a lot of feelings about advertising this year. Thanks to social media, advertisers can no longer launch their campaigns...
View ArticleWNCN Promotes Reporter, Names EP Assistant News Director
Raleigh-Durham, North Carolina CBS affiliate WNCN has promoted two newsroom staffers. Reporter Deana Harley has been named statewide Capitol Reporter and Leslie Nash has been promoted to assistant news...
View Article