Mike's Hard Lemonade Is Now Paul's Hard Lemonade in Honor of 1 Millionth...
Mike's Hard Lemonade has changed its name—in a temporary, promotional-stunt kind of way—to Paul's Hard Lemonade to salute Paul Siano of Illinois, the 1 millionth fan on its Facebook page. The Tris3ct...
View ArticleIggy Pop Suddenly Loves Justin Bieber in Amnesty's New Anti-Torture Campaign
To prove its point that people undergoing torture will tell anyone anything (thus negating it as a viable intelligence-gathering technique), Amnesty International is pairing images of beaten, battered...
View ArticleHarvey Nichols Won a Grand Prix in Film at Cannes. Here Are 7 Ads That Are...
CANNES, France—All this past week, Cannes Lions judges and presenters talked endlessly about how the best ads are those that inspire and even improve the world. So, why was the festival's most awarded...
View ArticleDoes Chewing Gum Make You Look Like a Fool? Brand Tests Identical Twins to...
Here's an unusual two-for-one deal from Del Campo Saatchi & Saatchi for Beldent gum. The Mondelez brand, known as Trident in the U.S., staged "Almost Identical," a social experiment/marketing...
View ArticleSobieski Vodka Keeps Telling It Like It Is in Outdoor Ads
When Sobieski's "Truth in Vodka" campaign began seven years ago, it skewered pomposity in the category. Since then, the effort has broadened to call out nonsense in any realm—and amen to that. Topical...
View ArticlePeople Are Pretty Angry About This Out-of-Control Safe-Driving Ad From...
This literally out-of-control 60-second road-safety ad from Northern Ireland is causing an international stir for some intense imagery that begins around the 40-second mark. As these types of ads go,...
View ArticleIf Hangry Animals Emerge From Your Belly, You Might Need Jack Link's Beef Jerky
Ads are most beautiful when they speak to us in a language we understand—when they tap into our subconscious and make us feel like they empathize, like they are one of us. When this symbiotic, osmotic...
View ArticleCreepy Ads Ask, Do You Know What Your Kids Are Finding Online?
Here's a spot-on, if disturbing, visual for how kids stumble across disturbing images and video while browsing online. The online and print campaign, for child-safety nonprofit Innocence in Danger,...
View ArticleQ&A: How Reading Rainbow Soared Back, and How It Will Reach Its $5 Million Goal
Things are looking sunnier than ever for Reading Rainbow. After the show's Kickstarter hit its $1 million goal in just 11 hours, the creators set their sights on a new butterfly in the sky: $5...
View ArticleNewcastle Imagines How Great It Would Be If England Had Won the Revolutionary...
Newcastle Brown Ale had a big hit with its "If We Made It" ambush campaign around the Super Bowl. Now, the British brewer has done something similar for July 4. The new campaign, from Droga5, is...
View ArticleWatch Every Flight Across the North Atlantic in One Mesmerizing Video
Here's your dose of mind-boggling data for the day: a stylish and hypnotic video depicting every daily flight across the North Atlantic. Created as a promotional video for NATS, the U.K.'s largest...
View ArticleFathers Will Love This Citroën Ad With a Dad Who Has Extremely Clingy Kids
It's a lot harder for a father to have fun, whatever he's doing, while his three young kids are clinging to his body at the same time. This parenting-humor ad, aptly titled "Daddy," won a silver Lion...
View ArticleBarkBox Brings 30 Seconds of Sweet, Sweet Dog Butt Into Your Living Room
Is there anything dogs love more than a good dog butt?BarkBox, a monthly gift subscription service for dogs, has been experimenting with advertising directly to man's best friend. And its latest...
View ArticleSouth African Brewer Uses Ads to Declare an All-Out War on Hipsters
We've reached peak hipster. And we've also reached peak anti-hipster. But South Africa's Garagista Beer Co. is barging ahead anyway with a campaign that positions the brand as absolutely not the right...
View Article2014's Bleakest World Cup Ad Is Full of Cheering but Will Leave You Devastated
We've talked a lot about the connection people feel for their respective teams during the World Cup, and the advertising that celebrates it. But this haunting PSA reminds us that it isn't always...
View ArticleMan Behind Insane 'Buy My Volvo' Ad Is Back With an Equally Preposterous Sequel
Is there a better auto advertising copywriter—and by better, I mean more completely, awesomely batshit—than Christoffer Castor? You will remember the Swedish art director from his "Buy My Volvo" spot...
View ArticleChildren Tell Parents to 'Lock It Up' in Merkley's Gun Safety Ads
Merkley + Partners takes the kids' side in its new campaign for gun safety, with boys and girls questioning why adults don't go to greater lengths to hide their firearms. In one TV ad, "Please Add...
View Article'First Kiss' Spoofs Continue With 'The Slap,' Which Is Exactly What It Sounds...
If you've ever wanted to see Haley Joel Osment from The Sixth Sense get slapped around, well, this is your chance. Yes, it's three months later and we're still seeing parodies of Wren's "First Kiss,"...
View ArticleThis British Ad With a Grumpy Ogre Turns Out to Be Monstrously Sweet
"Simon the Ogre," a two-minute mini-epic commercial from agency Beattie McGuinness Bungay, was popular in the U.K. earlier this year but went largely unnoticed in the U.S. before winning a silver Lion...
View ArticleBoard Shorts Maker Unleashes Craziest Ad Ever About the Evils of Chafing
Surfers! Dude-bros! Rejoice! Swim shorts maker Turq Sport is here to save you from the beach's most evil of villains. Yes, that's right—chafing. In this delightfully campy spot, we see how Turq Sport...
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