Tired of Staring at Boring Billboards on a Road Trip? This Campaign Livens Up the Scenery a Bit

Boy, billboards sure can ruin the view during a scenic summer road trip. Wouldn't it be great if instead of staring out the window at static ads for airlines, cars and sneakers, you could gaze at more compelling sights for a while? Like, say ... outlandish animated representations of products available at Sodimac, Peru's leading...