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This Ad About Dangerous Driving Is 100% Not Headed Where You Think It Is
Imagine a road without rules—one where you can drive like a madman, cut people off at will, and stop wherever you want for an impromptu selfie. That might sound either awesome or awful. Luckily, none...
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This Nut Brand Bought the Bluntest Front-Page Ad Reacting to Trump's...
Brands that have weighed in on Friday's inauguration of Donald Trump as the U.S. president have mostly tiptoed around the issue with cryptic or broad messaging. But not Al Rifai, a Lebanese nut brand,...
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Dads Play Barbie With Their Daughters in the Doll's Latest Charming Effort to...
Mattel has had a lot of success modernizing the perception of Barbie over the past few years, by focusing on her power to help girls imagine a powerful and fulfilling future for themselves.read more
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Duracell Pushes the Idea of Trust in Its First Offbeat Ads From W+K
When you're hacking away at unsightly ear hair, the last thing you want is for the battery in your trimmer to conk out. That would leave you with bushy lobes and broken dreams. You'd prefer those tiny...
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A Year Later, W+K Remembers David Bowie With Stunning Data-Driven Breakdown...
The great thing about an artist as prolific as David Bowie is that his work will continue to spawn new creations. He left us with a constellation of intersecting worlds we can live in and reinterpret...
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The Dutch Are Speaking Trump's Language in This Hilarious Satire Video...
While much of Europe seems understandably concerned about Donald Trump's "America First" stance, the Dutch are happy to find a middle ground: "The Netherlands Second." In the clip below from satirical...
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What a Tobacco Company's Office Party Would Feel Like If Everyone There Were...
Tobacco is the No. 1 cause of death in the Netherlands, taking 20,000 people to the Big Sleep every year. Frustratingly, it's also the most preventable one. But research also shows that smokers know...
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Ric Flair Is a Complete Lunatic as a Used-Car Salesman in Ads for US Auto Sales
Let's get one thing clear right off the bat. "Nature Boy" Ric Flair is a national treasure. He's also a human train wreck who lives on the knife-edge of self-parody, but even that is a gift. If Jay...
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Dippin' Dots Ice Cream Responds to Years of Twitter Insults From Sean Spicer
Brands everywhere are cringing at the prospect of nasty—or even friendly—tweets coming their way from Donald Trump. But it's incoming press secretary Sean Spicer who's been waging a weird war on an...
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Unilever's Pot Noodle Bashes Trump With Ad Suggesting Literally Anyone Can Be...
The task of poking fun at Donald Trump continues to fall to non-American brands. Following a Lebanese nut brand's blunt front-page newspaper ad on Inauguration Day, Unilever-owned Pot Noodle, based in...
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The Story Behind the Pants-Soiling 'Rings' Prank That Has 200 Million Views...
Viral marketing agency Thinkmodo has had plenty of experience, and success, in doing real-world pranks for horror movies. Think back to 2013's hugely popular "Telekinetic Coffee Shop Surprise" for the...
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Tostitos' New Party Bag Knows When You've Been Drinking and Will Even Call...
Doritos might have crashed out of the Super Bowl after a decade of fun ads, but Frito-Lay still has a few party tricks up its sleeve for this year's big game. The chip maker's Tostitos brand has made...
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Britain's Channel 4 Aired a Live Ad of a Surgical Procedure, Shot From Inside...
Alongside Cancer Research U.K., MediaCom and 4 Sales, British TV network Channel 4 broadcast the first live commercial from inside a human body. Over the course of 90 seconds, you can witness a...
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Can't Deal With People? These Cringey Ads Say a Quick-Charging Phone Can Help
A few weeks ago, I went on a trip. By the time I arrived at the airport, my phone was a dead brick—obliging me to hunt down the nearest charging station and, upon spying one, immediately elbow in and...
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Snickers Turned Its Preroll Ads Into Wacky Little Video Games You Can...
From Snickers' point of view, skipping its YouTube preroll ads is just as bad skipping one of the Mars candy brand's chocolaty treats when you're hungry. So, to boost viewer engagement in the...
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Q&A: Can This Half an Onion in a Bag Get More Twitter Followers Than Donald...
It started out as a ludicrous proposition in a simple, goofy tweet. Would Americans embrace a new and nefarious way of annoying numbers-obsessed president Donald Trump—by following half an onion in a...
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What's Wrong With This Picture? Pregnancy-Test Ad Is Met With Howls of Laughter
It's not that often that a billboard is so absurd that it invites widespread mockery and goes viral in the process. But this one has—a full six years after it was made.read more
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You've Seen Chevy's Insipid Emoji Ad. Now Watch This Hilarious Mocking Parody...
Nobody likes being treated like a moron—but it can present an opportunity for some righteously vindictive humor. Last April, Chevrolet insulted the intelligence of viewers with a painfully contrived...
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Dove Pokes Fun at Trump With This #AlternativeFacts Ad That Lies About the...
Last Sunday, Donald Trump's senior adviser Kellyanne Conway coined the Orwellian term "alternative facts" to refer to press secretary Sean Spicer's false claims about attendance at the president's...
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Meet the Billion-Dollar Nose That Makes Your Taste Buds Crave Absolut Vodka
Lifestyle publication Uncrate has released a most edifying piece of branded content: "The Billion Dollar Nose," a 2:22 documentary about Per Hermansson, the Absolut Company's director of sensory...
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