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Yoplait and W+K Made the Hangriest Yogurt Ads Yet, Starring Dominic Purcell
For Yoplait, Wieden + Kennedy has moved on from Phoebe Neidhardt to Dominic Purcell, getting the actor to subvert his tough-guy image ... and become "A Man of Yogurt." In two new ads (four more are on...
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McDonald's Gets Classy and Begins Taking Reservations as It Rolls Out Gourmet...
Earlier this year, McDonald's Sweden launched a Big Mac clothing and lifestyle collection. Now—as if the Swedes weren't lucky enough with their beef-and-cheese bed sheets, wallpaper and apparel—the...
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A Talented Llama Is Just One Magical Piece of These Surprisingly Fun...
Properly automating the electrical system at your workplace sounds boring. But in fact, it could save the entire world from a catastrophic asteroid collision. That is the premise of one new ad from...
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This Playful Cancer PSA Teaches You Almost Every French Nickname for Breasts...
One in eight women are diagnosed with breast cancer, and 90 percent of breast cancer can be fully cured if it's caught early enough. With this in mind, and for Breast Cancer Awareness Month in...
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Drunkenly Claw Your Next Artistic Masterpiece on a Scratchable Bottle From...
Based on the insight that people enjoy scratching the necks of beer bottles (who knew?), BBDO created a bottle for Beck's Germany that lets drinkers scratch whole designs into the packaging. The...
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Leo Burnett Created Bus Tickets in Sri Lanka That Double as Tiny Bars of Soap
To demonstrate its commitment to improving healthcare throughout Sri Lanka, Asiri Hospital Group and Leo Burnett created the first-ever bus ticket made of soap. Crowded buses are notorious hotbeds for...
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This Mysterious, Black Print Ad Can Only Be Read by Shining a Light Behind It
SABMiller positions its Abraxas beer as an "equinoctial brew for the chosen few." It is made just twice a year, and is pitched as the beverage of choice for "restless minds who live to solve enigmas."...
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Here's the Amateur Snickers Ad That Just Won Its Creator $50,000
When Snickers announced a contest earlier this year urging random people on the Internet to make an ad for its "You're Not You When You're Hungry" campaign, many suspected they had no idea what they...
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L.A. Band Posts Its New Single Online, but Only When Uber Surge Pricing Is in...
Los Angeles band YACHT is creating its own kind of "traffic jam" this week by making its new single, "L.A. Plays Itself," available for streaming online—but only when Uber surge pricing is in effect...
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Target Troll Strikes Again, Posing as Doritos to Taunt Haters of Its LGBT...
If you thought Target's haters were bad following the retailer's move to gender-neutral labeling, have a look at all the anti-gay critics swarming Doritos' Facebook page this week after the rollout of...
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Is This Lovely 2-Minute Spot the Most Relaxing TV Commercial Ever?
Viewers tuning in to a number of Sky channels in the U.K. this week will see a very strange sight indeed—a two-minute commercial in which almost nothing happens, and there's no voiceover, no people...
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A British Woman Surprised Her Cheating Husband With This Billboard on His...
To shame her disloyal partner, a Sheffield, U.K., resident known only as Lisa took out a digital billboard ad to expose his infidelity ... and announce she was leaving him. The billboard, which...
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David LaChapelle Gives Makeup the Willy Wonka Treatment in Ads for Ulta Beauty
Ulta Beauty is more than a chain that sells beauty products. It's a playground brimming with delight and surprise, a shopping experience that will make you feel like a kid in a candy store. Really!...
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These Cinematic AAA Spots Focus on Brand's Insurance Plans Instead of...
In a new campaign for AAA, San Francisco agency Muh-tay-zik | Hof-fer tries to "re-imagine" the venerable American brand by focusing on how its insurance offerings—not just its roadside...
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Do You Have 1,000 Years to See This GIF Play Through to the End?
For most people, GIFs are a convenient way to watch cats make weird faces and fall off the couch again and again. That's not a criticism. Most of us are simple beasts, drawn to isochronous ritual. But...
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Ready to Shake a Ton of Hands at Advertising Week? Try This Handshake Tester...
Death grip or clammy clasp? Minneapolis agency Colle+McVoy often creates a special app for Advertising Week, and this year's is designed to help you with a fundamental networking task—the simple act...
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Nike Salutes the Last-Place Marathon Finisher in Ad That's Like a Sequel to...
Nike has assembled the same creative partners behind the famous 2012 "Jogger" spot—ad agency Wieden + Kennedy and Park Pictures director Lance Acord—for its latest running ad, which makes a very...
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How 6 Creatives Around the World Are Helping Refugees Reclaim Their Identities
For advertising folks looking for a way to be part of something bigger than themselves, this inspiring story might just do the trick. Six creatives from different parts of the world joined forces to...
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This Ad Festival Is Like a Wrestling Tournament for Those Tired of Kicking...
In a little over a month, advertising pros from a wide range of countries will gather at the annual El Ojo de Iberoamérica festival in Buenos Aires. To promote the festival and its award show's...
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Ricky Gervais Is Back as the World's Most Contemptuous Pitchman for Optus
Australian broadband and cable company Optus has brought back Ricky Gervais for two more ads in which he absolutely, positively couldn't give a damn about what he's pitching. That's the plot of the...
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