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Calvin Klein Embraces Sexting and Tinder in Racy Campaign About Digital Dating
While every other brand has begun talking emoji, Calvin Klein is embracing a racier kind of virtual-speak—sexting—in its latest #mycalvins ad campaign. A handful of new ads, shot by Mario Sorrenti,...
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Calvin Klein Embraces Sexting and Tinder in Racy Campaign About Digital Dating
While every other brand has begun talking emoji, Calvin Klein is embracing a racier kind of virtual-speak—sexting—in its latest #mycalvins ad campaign. A handful of new ads from Mother New York, shot...
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Old Spice Creates a Loony Sci-Fi 'Choose Your Own Adventure' Game on Instagram
Wieden + Kennedy has hacked the tagging function on Instagram to create an amusingly absurd "Choose your own adventure" social game for Old Spice, filled with robots, retro monsters and meta jokes....
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HelloFlo's Creative Team Is Back With an Ad About a 'Fitbit for Your Vag'
From HelloFlo founder Naama Bloom and writer Sara Saedi (who penned HelloFlo spots "Postpartum: The Musical" and "The Period Fairy") comes another quirky, humorous look into the anonymous world of...
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Converse Blows Up Chuck II to Show Off the New Sneaker's Snazzy Insides
Converse's Chuck Taylor II All-Stars debut with a bang, literally, in the Nike brand's "Ready for More" campaign touting its highly anticipated line extension. Ad agency Anomaly and visual-effects...
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Pharrell Anoints a New Generation (and Definition) of Superstars in Adidas Video
Johannes Leonardo's new "Superstar" campaign for Adidas, which features Pharrell and is centered around the Supershell collection he designed, claims to both democratize the idea of superstardom and...
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There's Now a Trailer for the Deadpool Trailer, and It's Delightfully Meta
Breaking the fourth wall doesn't happen all that often in movies—especially not in today's overly earnest and gritty superhero movies. That's what makes Deadpool special. He's fast-talking, brash,...
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Mashable Just Learned a Basic Rule of Twitter: Cross William Shatner at Your...
The first rule of tweeting about William Shatner is to assume your tweet will be read by William Shatner. Which is great, unless he's not happy with what he reads. (Trust us, we've been there.)...
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Even Malcolm McDowell Can't Make Lunchables Sophisticated in These Ridiculous...
Advertising that makes fun of advertising is all the rage these days—and now thespian Malcolm McDowell has joined talents like Ewen McGregor, Ricky Gervais and Anna Kendrick in essentially mocking the...
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Here's the Steamy Video to Go With Calvin Klein's Sexting Billboards
Building on last week's digital-dating print campaign, Calvin Klein is taking its #mycalvins play for the Tinder and Grindr generation into the live-action realm. A new spot overlays sexts onto the...
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Blake Griffin Takes on Marvin the Martian in New Jordan Campaign
In case you weren't feeling quite old enough today, the classic Michael Jordan vs. Looney Tunes drama Space Jam will celebrate its 20th anniversary next November. But Nike's newest ad, created by...
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SportsCenter's Stan Verrett Doesn't Quite Get the Idea of Great Entrance Music
Every sane person wishes to go through life with a personalized soundtrack playing out loud—or at least entrance music to punctuate his or her arrival. The latest addition to ESPN'S long-running "This...
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Mad Men Is Auctioning a Chararacter's Suicide Rope and These 9 Other Weird Props
Mad Men creator Matthew Weiner was nothing if not detail-oriented—each scene had to have the right wardrobe, furniture, tchotchkes, and so forth, for the time period—so it makes sense that at the end...
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Here's One Exceptionally Devious Way to Sell Life Jackets
Convincing people to wear life vests can be tricky, even if it seems like common sense. So, to drive home the importance of water safety—and plug its Izeber 50 floating model—French water sports brand...
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Lego Marks Singapore's 50th Anniversary by Asking Kids to Redesign the City
Leave it to a bunch of 6-year-olds to put urban planning into perspective. In honor of Singapore's 50 years of independence from U.K. rule, Lego and creative shop Iris created an impressive model of...
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Madrid Crowds Ignore a Disguised Cristiano Ronaldo in This Product Launch Stunt
Hunky football superstar Cristiano Ronaldo is immediately recognizable around the world (that gorgeous face!). But stuff him into a padded suit, add scruffy facial hair and ratty clothes and he can...
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Intel Beautifully Tells the Story of the 13-Year-Old Who Invented a Low-Cost...
Intel's new Meet the Makers campaign, meant as a cheerleader for innovation, launches this week with an unexpectedly moving short film. The first in a series of four directed by Josh Soskin, the clip...
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Netflix Transforms Viewer Brainwaves Into Music to Promote Telepathy Show
To promote its Sense8 series, created by the Wachowskis and J. Michael Straczynski, Netflix and production company Tool crafted "Brainwave Symphony," an electronica recording made in part by attaching...
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Arby's Thanks Jon Stewart for All the Beef in This Perfect Farewell Supercut
Throughout his tenure as the host of the Daily Show Jon Stewart has loved lampooning one particular sandwich chain: Arby's. Last night, during the second-to-last episode of his 16-year run, Arby's...
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Comedy Central Bought This Full-Page New York Times Ad to Send Off Jon Stewart
Back page of A section of @nytimes. Lovely & Sad. #JonVoyagepic.twitter.com/CKSLIw54Ux— Eileen Murphy (@NYTeileen) August 6, 2015 Many of Jon Stewart's fans—and even his nemesis, Arby's—are...
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