Taking a Selfie Can Now Protect the California Coast, Thanks to This Ad Campaign
Selfies, by definition, aren't selfless. But now, in California, you can do some good for the environment, not just for yourself, by snapping a pic along the coastline. Gyro San Francisco has created...
View ArticleAva the Robot Goes From Tinder to LinkedIn, and Will Now Schedule Meetings...
Ava, the artificial intelligence from the movie Ex Machina who famously punked Tinder users during South by Southwest, isn't interested only in dating. She also has a business side, it turns out—and...
View ArticleIntuit Brews a Special Beer for Accountants Only Called CPA IPA
Tax season is hell for accountants. But in Rhode Island this year, it's been a little less brutal than usual, thanks to this fun promotion by Intuit. Intuit makes software called QuickBooks Online...
View ArticleThe Labels on These Clothes Tell the Tragic Stories of the Workers Who Made Them
The label on a piece of clothing might reveal something about its provenance, but it hardly tells the whole story. The Canadian Fair Trade Network wanted to change that. To draw attention to people...
View ArticlePennzoil's High-Octane Aerial Stunt Shows a Dodge Drifting on a Floating...
Need a lift? Take this cool 90-second Pennzoil spot from J. Walter Thompson for a spin. Stunt driver Rhys Millen hurtles through the streets of Cape Town, South Africa, in a canary yellow 707...
View ArticleWhy This Photo Was the Absolutely Perfect Way to Introduce the Deadpool Costume
On Friday, Ryan Reynolds tweeted out the first picture of the official Deadpool costume with him posing on a bear skin rug, à la Burt Reynolds, and the image is utterly brilliant and perfect in every...
View ArticleSuntory Whisky 3-D Printed the World's Most Incredible Ice Cubes
Advertising craft doesn't get more delicate than this. Check out TBWA\Hakuhodo's 3-D printed ice cubes, created for Japan's Suntory Whisky. The agency used what's called a CNC router to carve the...
View ArticleJack in the Box Unveils the World's Largest Coupon, an 8-Story-High Monstrosity
I'm sure we've all had some unflattering theories about how Jack in the Box would achieve a Guinness World Record ("Most People Made Uncomfortable by Creepy Mascot" was my guess). But the fast-food...
View ArticleSpeed Up Your Love Connection With 'Uber for Tinder,' an April Fools' Gag...
The best April Fools' Day gag products are the ones that leave you wondering why it's not already a real thing. That's definitely the case with Tinder for Uber (and its partner site, Uber for Tinder),...
View ArticleApril Fools' Day 2015: Our Giant Roundup of the Best Brand Hoaxes
April Fools' Day is one of my favorite advertising holidays. It's a magical day when brands manage to be smart, relevant and amusing on their smallest budgets of the year. It's a lesson we could all...
View ArticleMiss Cleo Is Standing By to Take Your Call to Benefit Cosmetics
Between 1997 and 2003, you probably fell asleep to psychic Miss Cleo telling you, in her upbeat Jamaican accent, that she could predict your future during her infamous Psychic Readers Network...
View Article29 People Who Can't Stand Your Stupid Branded April Fools' Joke
Here we are again, fools. It's the first day of April, and everyone is reluctant to click links for fear of getting Rickrolled, sent to an old website from the '90s or even—gasp!—finding a fake...
View ArticleHomeless People Read Mean Tweets in This Heartbreaking PSA
People reading mean tweets is turning into a PSA genre. Last month, the Canadian Safe School Network took Jimmy Kimmel's hit comedy bit, usually featuring celebrities, and repurposed it as a potent...
View ArticleButterfinger Bets a Million on Manny Pacquiao to Beat Floyd Mayweather
There's going to be some heavyweight marketing around the May 2 welterweight title fight between Manny Pacquiao and Floyd Mayweather. And Butterfinger is jumping early into Pacquiao's corner. The...
View ArticleWieden + Kennedy Turns Its Website Back 30 Years, but Not for April Fools' Day
April 1 is known most places for pranks. But at Wieden + Kennedy it has a different meaning. The agency was founded on April 1, 1982, and celebrates Founder's Day on that date each year. This year...
View ArticleBob Barker Returned to The Price Is Right in the Year's Most Charming April...
Most of us were tired of April Fools' hijinks before the day even arrived, but in addition to yesterday's seemingly endless spree of high-profile pranks, there were a few real winners. Chief among...
View ArticleThis BMW Ad With a 'Crazy' Woman Has Angered Mental Health Advocates
Will a BMW commercial that's come under fire from a prominent mental-health advocates get bounced from the NCAA men's basketball tournament? The controversy over the 30-second spot, which has been...
View ArticleGet a Real Friend, Because Yours Suck, Say Pedigree's Great Ads for Dog Adoption
Here's a great little campaign for dog adoption by Pedigree and French agency CLM BBDO. Because a dog really will be your best friend, and a loyal one—unlike human best friends, who are constantly...
View ArticleIs This Strange Russian Ad With a Man Drowning the Perfect Metaphor for...
If you saw a man drowning on social media, would you save him? That's the metaphor at the heart of this bizarre ad for Mainpeople, a new Russian app designed to make charity more central to social...
View ArticleHere's What the Bible Would Look Like Full of Product Placements
Advertising veterans George Logothetis and Graham Clifford are celebrating Easter in a bit of a blasphemous way this year by unveiling The Product Placement Bible—a tongue-in-cheek (or at least...
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