Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 21885

Fishing Ads in Times Square Openly Loathe the Big City

$
0
0

Colle+McVoy has its fishcake and eats it too in a new Times Square ad campaign urging people to get the hell out of Times Square already … and go fishing. The Minneapolis agency is kicking off the summer season for the Recreational Boating & Fishing Foundation (RBFF) with a digital billboard urging passersby to "Get away from all of this"—as arrows point to the urban hell all around the sign. (It is indeed a tempting suggestion.) The next screen promotes TakeMeFishing.org, the RBFF's boating and fishing resource. The campaign will not heed its own advice, however—it will stay in Times Square all summer long.

    

Viewing all articles
Browse latest Browse all 21885

Trending Articles