Two weeks ago, fashion brands were dominating the weekly VideoWatch/Shareablee top 10 chart for Instagram videos.
Well, sports have take over the action, with seven of the spots in the rankings going to a wide range of sports/entertainment-oriented brands. We admit that the WWE is more "entertainment" than "sports," but the plastic facemasks, tights and kneepads seem to fit in here well enough with the likes of theatrics-embracing UFC and flop-happy pro basketball. And then there's Vans: appearing with clips from a skateboarding competition.
But then there's Major League Baseball, making its first appearance in the rankings by repurposing a funny-minded clip from Whistle Sports' "Bad British Announcing" series.
Instagram continues to be dominated by brands that leverage action-packed social videos. But GoPro and Red Bull are not on the charts for once, and other companies are starting to flex their 15-second muscle.
