These Smart, Sexy Campari Ads Will Teach You How to Drink an Upside-Down...
Campari turns expectation on its head in "How to Drink a Campari," a sleek and surreal series of videos from Japan. In each short film, a woman must figure out how to drink a glass of Campari that has...
View ArticleBloomingdale's Apologizes for This Weird, Vaguely Date-Rapey Holiday Ad
We're guessing no one at Bloomingdale's has access to social media, because there's no other way to explain how it let its now-viral holiday ad pass through quality control. In case you don't have a...
View ArticleAfter Watching This Brutal PSA, You Won't Look at a Height Chart the Same Way...
In this stirring two-minute PSA for The Children's Society, a hand-drawn height chart on the wall of a suburban home marks milestones in a young person's life. When the entries take an unexpectedly...
View ArticleGrocery Chain Reminds Shoppers to Check Their Melons in Cheeky Breast Cancer...
October was Breast Cancer Awareness Month, but that doesn't mean refraining from making breast puns until next fall. Up in Canada, the Nesters Market grocery chain is giving its melons a makeover this...
View ArticleThis Emotional Ad About Grandparents Raising Their Grandchild Is for What, Now?
There are still a solid six weeks left in 2015, but this ad is a strong contender for the most uplifting, then perplexing, commercial of the year. It features an older couple who talk openly about the...
View ArticleTate Britain's Striking New Ads Ditch the Artwork for the Stories Behind It
It's a pretty established rule of museum marketing that your advertising should show off, you know, what's inside the museum—particularly if you've got some famous artwork in there. But Grey London...
View ArticleThis Mesmerizing 5-Minute Mashup of '80s Ads Is Like a Time Machine
It's hard to listen to A Flock of Seagulls' "I Ran (So Far Away)" without feeling some hint of superiority. The song is arguably good, a perfect entry in the time period's myriad synth-pop hits. But...
View ArticleThis Muppets Musical Kicks the Christmas Ad Season in Britain Into a Higher Gear
No self-respecting British advertiser wants to be left behind at this time of year, since the run-up to Christmas has become known as the U.K.'s version of Super Bowl for commercials. And Warburtons,...
View ArticleThis Strange Mockumentary for Ford Stars a Young Man With Freakishly Strong Arms
In this spot for Ford Asia Pacific, a happy-go-lucky protagonist talks openly about an affliction he's lived with all his life: his small—but mighty—arms. The mockumentary-style piece, directed by...
View ArticleLife Is Still (Mostly) Hell for These Two Testicles in Their Third Underwear...
After watching the third in a series of amusing ads for Australia's Bonds underwear, starring a pair of anthropomorphized testicles, it's becoming clear that things won't be getting much better for...
View ArticleLego Is Finally Making Slippers to Protect Your Feet From Those Painful...
Every parent knows the searing pain of stepping on an errant Lego brick in the middle of the night. It might even be how your kids learned their first curse words. Luckily, Lego has heard our cries of...
View ArticleMattel Wins Praise for Having a Boy in This Barbie Ad, but There's More to...
The Moschino Barbie, a collector's edition Barbie doll featuring clothes designed by the Moschino fashion label, is already sold out. But that didn't stop Moschino and Mattel from making an ad...
View ArticleThis Beautifully Simple Illustration Is the Perfect Ad for National...
Most award-winning print ads rely on extreme Photoshopping, big-budget photography and meticulous art direction, but here's a wonderful exception to the rule. Istanbul agency Rafineri created the ad...
View ArticleThis Art Director Is Selling His 1968 Ford Ranchero by Hilariously Redoing...
Art director Matt Moore recently left Wieden + Kennedy Tokyo to take a creative director job at Barton F. Graf 9000 in New York—and he needed to sell his 1968 Ford Ranchero GT 390, which he'd been...
View ArticleDurex Is Lobbying Very Hard Indeed for a Condom Emoji
In anticipation of World AIDS Day on Dec. 1, and based on the frightening revelation that 80 percent of 18- to 25-year-olds use emojis for basic communication, Durex is demanding a condom emoji from...
View ArticleThis Kids' Clothing Ad Might Be the Most Whimsical Depiction of Child Labor Ever
To support its new signature, "For Serious Kids," children's clothing company Petit Bateau has launched "The Mini Factory." This marks its first brand film since its charming child sailor ad of 2010,...
View ArticleFCB and UTEC's Latest Green Innovation Is a Plant-Powered Lamp for Remote Peru
FCB Mayo and Peruvian engineering college UTEC—the folks behind award-winning ventures like the "Potable Water Generator," "Purifying Billboard" and "Air Orchard"—are back with what may well be their...
View ArticleVirgin America's Bus-Shelter Ads Use Google Street View to Take You Inside...
Travel often? Use Google Street View? Hell, maybe you'll love Virgin America's Seat View. It's exactly what it sounds like: You use the campaign to "stroll" through the Airbus A320 that flies out of...
View ArticleSmart Car Tells an Instagram Story for Two, on a Pair of Devices Side by Side
We've seen a few clever marketing campaigns over the years that had to be activated by two people in order to work. Coca-Cola has done a lot of this, promoting its subtheme of togetherness with stunts...
View ArticleThis Marks & Spencer Ad Is a Winter Wonderland of Sparkling Edibles
You won't find kitschy stockings and hardened fruitcakes at a Marks & Spencer home. Building on its "Adventures in ..." campaign, the British retailer is launching a multifilm series to showcase...
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