Alex Bogusky Takes a Shot at Coca-Cola in 'Real Bears' Music Video
Unless you're Mike Bloomberg, taking on big soda is not easy. And while soft-drink makers may have lost in the Big Apple, nutrition advocates are well aware that was only one battle. Now, the Center...
View ArticleLexus Print Ad Roars to Life, With a Little Help From an iPad
We've written before about print ads that don't just sit there looking pretty. Here's the latest one: a Lexus ad in the Oct. 15 Sports Illustrated that suddenly becomes animated—the engine revs, the...
View ArticleJell-O Searching Online for the World's Fastest Pudding Eater
Even when it doesn't involve cockroaches and death, competitive eating is sort of gross. That may explain why food marketers are sometimes reluctant to get involved with it (Nathan's hot dogs and...
View ArticleiPods Bouncing for Joy as Apple Gives Them a New TV Commercial
Welcome back, iPod advertising. You remember iPod ads, right? They had energy and fun colors and other things that weren't fingers sliding lazily across iPhone screens. All the old iPod energy is back...
View Article10 Ads That Make Vans Look Badass
With underemployed millennials buying a lot fewer cars today than kids in the '80s did, auto blog Jalopnik came up with a bold solution: Sell them vans. The reasoning is that today's young people...
View ArticleEgg Choir Sings Praises of Online Groceries in Insane British Ad
Which came first: the chicken or the tiny Welsh choir singing stridently about online supermarket shopping? The eggs in this loony new British TV spot are well past their sell-by date—to the point...
View ArticleWendy's Keeps the Burgers Old-Fashioned but Freshens Up the Logo
Wendy is growing up, just a little. Fast-food chain Wendy's on Thursday unveiled a new logo—its first refresh since 1983—giving the iconic redheaded pigtailed girl (based on founder Dave Thomas's...
View ArticleGucci Tries 'Pinnable' Banner Ads
Here's a new definition for wasting time: pinning Gucci ads online. The marketer has begun sticking "Pin it" buttons on its fall/winter 2012 Web banners. Clicking through reveals larger ad images and...
View ArticleJustin Bieber Makes Decent Anti-Bullying Ad, Despite Being Forced to Do It
Justin Bieber's new anti-cyberbullying PSA may have been mandated by a plea deal to bail his manager out of reckless endangerment charges, but it's still surprisingly heartfelt. And judging by some of...
View ArticleViewers Use Twitter to Determine the Course of Mercedes TV Spots
Mercedes-Benz pulled off a choose-your-own-adventure TV commercial last weekend in the U.K. as part of its interactive #YOUDRIVE campaign. The ad, which followed a young pop star riding out to an...
View ArticleCaptcha System Lets You Pass Only If You Support Civil Rights
Civil Rights Defenders, an activist group, came up with a Captcha system that raises awareness of global civil-rights issues by bringing up a political topic—and then asking how you feel about it....
View ArticleMan With Smallest Penis Will Win an iPhone in Website's Contest
The iPhone makes up for all sorts of inadequacies, and now in Denmark, it will help one minimally endowed man feel a little better. In one of the strangest Web contests ever, a Danish erotica site is...
View ArticleFacebook Protest in Oregon Forces Down Anti-Marijuana Billboards
Who knew? It seems Facebook groups can actually get things accomplished. This has been proven out in Portland, Ore., where pro-marijuana activists managed to get a group of anti-marijuana billboards...
View ArticleLenovo's Short Film for the IdeaPad Yoga Is a Downward-Facing Dog
Call me Dr. No, because I'm dissing this James Bond-style short from Saatchi & Saatchi in New York touting Lenovo's IdeaPad Yoga, a "bendable" laptop/tablet hybrid that can be configured in...
View ArticleSnoop Wants You to 'Pocket Like It's Hot'
The newly christened Snoop Lion, the artist formerly known as Snoop Dogg, is back and has remixed his 2004 hit song "Drop It Like It's Hot" into "Pocket Like It's Hot" for none other than Hot Pockets....
View ArticleMeet Talia Castellano, the World's Most Inspiring CoverGirl
CoverGirl has finally gotten around to releasing this wonderful photo of Talia Castellano, a 13-year-old cancer patient and budding makeup artist whom the brand named an honorary CoverGirl last month....
View ArticleBand Issues Global Product Recall for Its Biggest Hit
Musicians have been experimenting with all sorts of inventive marketing tricks in recent years, and here's the latest—Australian pop duo Yolanda Be Cool, working with ad agency Gotham Inc., have...
View ArticleBrad Pitt's Chanel No. 5 Ad Is Total Nonsense, and I'm OK With That
Brad Pitt can always get hearts a-racing and tongues a-wagging, which is gold for any marketer he aligns with. In the case of his $7 million endorsement of iconic French perfume Chanel No. 5, Pitt's...
View ArticleRed Bull Triumphs With Baumgartner Jump by Getting Out of the Way
It always seemed quite risky for Red Bull to be sponsoring a stunt that could, if things went wrong, result in a human being exploding 24 miles above the Earth. But the energy drink took that chance,...
View ArticleGlenn Beck Selling New Line of Jeans to Manly American Rocket Builders
Real men build rocket ships with their bare hands. Real men wear Glenn Beck jeans. They're American jeans, partly because they were made in America but mostly because Glenn Beck says so. They're...
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