Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 22344

Mozilla Open-Sourced Parts of Its New Brand Identity. Here's How That Went

$
0
0

For the last six months, Mozilla has been working on a brand identity upgrade, and it's kept a running log of this process. But it also took it one step further, releasing open-source guidelines for anyone who wanted to jump in and help compose a new logo and visual cues. 

"Rather than conduct a brand refresh behind closed doors, we just thought maybe there's a better or different way to do this," Mozilla creative director Tim Murray said in August. 

The results were slated to be presented this month ... and it's surprisingly on schedule.

read more


Viewing all articles
Browse latest Browse all 22344

Trending Articles