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The Toronto Silent Film Festival Just Built an Escape Room Entirely on Instagram

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We don't know how it happened—a human compulsion for puzzle-solving, coupled with a fun flirtation with claustrophobia?—but escape rooms are huge. Every third agency we know takes a client to one (because, as Speed so deftly taught us, there's nothing like a shared crisis to bond unlikely pairs).

And as the last few years have shown us, the Toronto Silent Film Festival has made itself expert at seizing on a trend and tying it—in manners uncanny but genius—to a topic that few care about anymore. With this in mind, it's created the first-ever Instagram Escape Room, where you can partake in the manufactured stress of entrapment wherever you are, for free and without a one-hour timer ticking off the minutes of your scrambling incompetence. 

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